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ChiroCandy: THE Chiropractic Marketing Podcast

Founder of ChiroCandy Marketing, (one of the largest social media marketing companies in the chiropractic profession) Billy Sticker, brings you practical and motivational information on designed to equip and inspire chiropractors to think like a marketer. The most successful chiropractors across the globe think like marketers, not just chiropractors. Billy shares his own knowledge and experience, as well as interviews from industry leaders in the chiropractic field and other marketing experts. You will be challenged and equipped to take your practice to the next level.
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ChiroCandy: THE Chiropractic Marketing Podcast
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Now displaying: March, 2016
Mar 29, 2016

In this week's episode of ChiroCandy, Billy interviews Dr. Josh Wagner of The Perfect Patient Funnel System.

Dr. Josh Wagner created a very profitable and stress free practice starting out with less than $5,000 in one of the most expensive neighborhoods in the world.

After being frustrated with chiropractic’s low public perception, drastically declining insurance coverage, being taught scripts for patients and coming off as a salesman while feeling uncertain about the best care to recommend…

He took a step back from the way Chiropractic has been preached to practice the past 30 years.

The way that made him feel uneasy in practice, not fully himself, and ultimately not in love with practicing, anymore.

It sparked the creation of The Perfect Patient Funnel System

Listen as Billy and Dr. Josh Wagner answer the question, are visit number DC models going extinct?

In This Episode: 

Time Based Care Plans
Communication
New Practice Growth Strategies

More From Dr. Josh Wagner

Perfect Patient Funnel (affiliate link)

FaceBook.com/DrJoshWagnerDC

 

 

 

Mar 22, 2016

On this week's episode of ChiroCandy, Billy Sticker shares 5 success principles he learned while at Disney this past week.

In This Episode:

  1. Create An Environment For Success.
  2. Deliver An Experience.
  3. Over Deliver.
  4. Details Matter.
  5. Pursue Your Passion.

10 Quotes By Walt Disney:

  1. All our dreams can come true, if we have the courage to pursue them.
  2.  It's kind of fun to do the impossible.
  3. The way to get started is to quit talking and begin doing.
  4. We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths.
  5. You may not realize it when it happens, but a kick in the teeth may be the best thing in the world for you.
  6. The more you like yourself, the less you are like anyone else, which makes you unique.
  7. If you can dream it, you can do it.
  8. You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
  9. When you believe in a thing, believe in it all the way, implicitly and unquestionable.
  10. When you're curious, you find lots of interesting things to do.
 
Quotes From Disney Movies: 
“You’re braver than you believe, and stronger than you seem, and smarter than you think.” – Winnie the Pooh
“No matter how your heart is grieving, if you keep on believing, the dream that you wish will come true.” – Cinderella
“You must not let anyone define your limits because of where you come from. Your only limit is your soul.” – Ratatouille
“Love is putting someone else’s needs before yours.” – Frozen
“The flower that blooms in adversity is the most rare and beautiful of them all.” – Mulan
“I was hiding under your porch because I love you.” – Up
“You will always remember this as the day that you almost caught Captain Jack Sparrow.” – Pirates of the Caribbean: The Curse of the Black Pearl
“If you can’t say something nice, don’t say nothin’ at all.” – Bambi
“Ohana means family, and family means no one gets left behind or forgotten.” – Lilo & Stitch
“The past can hurt. But the way I see it, you can either run from it, or learn from it.” – The Lion King
“I’m a damsel, I’m in distress, I can handle this. Have a nice day.” – Hercules
“In every job that must be done, there is an element of fun. You find the fun and—snap!—the job’s a game!” – Mary Poppins
“Our fate lives within us. You only have to be brave enough to see it.” – Brave
 
 
What's your favorite Disney movie or success quote?
Mar 15, 2016

In this week's episode of chirocandy, Billy shares more Facebook marketing strategies.

Facebook Campaigns:

  1. Facebook Review Campaign
  2. Google Review Campaign
  3. Neuropathy/Seminar Campaign
  4. Retargeting & Lookalike Audiences

Tools Discussed in This Episode:

Episode 038 Facebook Review Campaign

Google.com/MyBusiness

Episode 042 Blueprint To Neuropathy w/ Dr. Aaron Gumm

SurveyMonkey

Episode 047 Facebook Marketing Audiences

 

 

Mar 8, 2016

This week, Billy Sticker is honored to have Dr. Fred DiDomenico of Elite Coaching on the show.  Dr. Fred discusses how to be a chiropractic life coach.

A 1987 graduate of the Los Angeles College of Chiropractic, he quickly found the philosophy of chiropractic after school and elevated his life purpose to help as many people as possible understand and live this philosophy and life style.

Since chiropractic principle is truth, he believes spinal correction was the highest, most powerful application of the principle. He believes subluxated, diseased people can become corrected, healthy and live the principle of an optimal spine/optimal health lifestyle. He endeavored to become his best with spinal correction and an inspirational leader with powerful communication, team and practice building skills to reach his vision and calling on a global scale in this life. In 14 years of practice he had 4 spinal corrective practice that were CBP based in 3 states seeing an average of 550 – over 700 a week that were created from their inception.

Dr. Fred began working with Pettibon in 2002, became an instructor and in 2008 began a close, united relationship with CBP attending over 100 hours a year of technique seminars becoming the most qualified coach for spinal corrective practices. He coupled this with professional communication training in 5 systems for the last 18 years and continues today. The most predominant communication systems are NLP and Life Coaching, similar to the most effective and sought after business coaches in the world today.

Dr. Fred’s application of the communication systems, the most effective, researched and advanced spinal correction technique, CBP and tools to help you build a powerful spinal corrective “Culture” in your practice makes Elite Coaching a new model for a new world building the highest value for your care while creating lifelong, committed and inspired relationships with your patients in the profession today.

More From Dr. Fred DiDomenico:

EliteCoachingLLC.com

On Facebook: Facebook.com/Fred.DiDomenico

Phone: 253-851-8353

email: drfred1@msn.com

Mar 1, 2016

This week Billy continues his talk with Dr. Tory Robson of Winner’s Edge Consulting.  The top 2 most downloaded episodes in the history of chirocandy are episodes 12 and 13, which was from the previous interview Billy had with Dr. Tory.

Dr. Robson graduated from Montana State University while simultaneously serving a 6 year term in the US Air Force. Being turned-on to chiropractic, he then graduated from NWHSU in 1995. Robson has personally designed and owned 5 chiropractic practices plus designed and revamped countless others for DCs all over the country.

Due to demand from the profession, Robson created WINNERSEDGE Chiropractic Consulting to teach his innovative and time tested systems. Every week he consults as many as 100 DC’s from all over the country and helps them create practices and personal lives of highest level in the profession today.

His Chiropractic Success Video Series reaches thousands of DC’s around the world every month. He has produced more than 500 Chiropractic Success Videos, authored 20 True Chiro Success Audio Sets. He is the Author of “The Image Doctor”  How your Self Image is the key to your Success and the CD Workbook set titled, “The 7 Pillars of Personal and Professional Success.” Plus has created the TRUE Chiro Success Seminar and Training Series consisting of 14 chiropractic success events each year including the one of a kind WINNERSEDGE DC Bootcamp. In addition, Robson has over 5000 coaching calls each year guiding and inspiring chiropractors to serve their communities at their best.

Robson consults and still practices out of his office in Eden Prairie Minnesota. He is committed to helping DC’s build the smartest, most efficient, credible, and most successful practices in the world while simultaneously enjoying greatness in all areas of life.

Tory delivered such great value for almost an hour.  Because of that, this interview will be broken down into a 2-part episodes.

In this episode, Dr. Tory shares the Top 10 Things To Cause Growth In Your Practice (Part 2)

In This episode:

  1. Declare it.
    - This will be the year you ___________?
  2. Write Down Your Goals.
    - Collections?
    - Visits?
    - Monthly?
  3. CLEAN
    - Contractor trash brags.
    - Clean out EVERYTHING.
  4.  Recall List
    - Patients to Reactivate
  5. Dominate Your Local Market.
  6. Transition Corrective Care to Wellness
  7. the 5 Money Tests
    1. Automatically giving weekly/monthly?
    2. Automatically saving money weekly?
    3. Automatically accelerating debt elimination?
    4. Taxes paid weekly?
    5. Payroll for you and team automated?
  8. Google Your Name and Practice Name
    - Look at all DC's sites in your area
    - Your site:
    - Great Pic
    - Social Proof
    - Reviews
  9. (Ultra Quality) Treatment
    - The higher you go, the easier it is to go faster
  10. Get Everything Unbelievably Clean & Organized

More From Dr. Tory:

FREE Consulting Call w/ Dr. Tory and a copy of his Number 1 Selling 4 Disc set, "How to Double your PVA!" ($500 Value) Click Here Now!

Products: TrueChiroSuccess.com/products-and-services

Website: TrueChiroSuccess.com

Video: Dr Tory's Top 10 Things To Do To Grow This Year!

 

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