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ChiroCandy: THE Chiropractic Marketing Podcast

Founder of ChiroCandy Marketing, (one of the largest social media marketing companies in the chiropractic profession) Billy Sticker, brings you practical and motivational information on designed to equip and inspire chiropractors to think like a marketer. The most successful chiropractors across the globe think like marketers, not just chiropractors. Billy shares his own knowledge and experience, as well as interviews from industry leaders in the chiropractic field and other marketing experts. You will be challenged and equipped to take your practice to the next level.
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ChiroCandy: THE Chiropractic Marketing Podcast
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Sep 1, 2015

This week Dr. Mark Wade discuss how to land your first professional sports team.

Dr. Mark Wade is the co-founder of the American Posture Institute with a combined experience of more than 10 years. Dr. Wade has a passion for posture and health that has driven him to become one of the best Postural Practitioner in the world. Dr. Wade values the importance of increasing knowledge and advancing his ability to help others. Having graduated with dual degrees in chemistry and biology, he then raised his education to the highest level, by becoming a Doctor in Chiropractic. From this point forward as a chiropractic physician Dr. Wade has obtained a PhD in Public Health, establishing him as one of the few Postural Practitioners in the world to obtain this.

Having a vast level of knowledge and experience Dr. Wade honed his skills specifically through many levels of postural specializations such as: Certified Postural Exercise Professional, Certified Postural Expert, Certified Functional Patterns Practitioner as well as becoming a Posturologist.

Dr. Wade is the creator of the internationally renown posture programs, 12 Weeks To Better Posture™ and FITPosture™ as well as the developer of the CPC (Complete Posture Correction™) Protocol. Dr. Wade is also the inventor of the ‘Spinal Push Test’, which is used for detection of postural instability.

Dr. Wade has been a featured speaker all over the world including the International Functional Medicine Conference in 2014, as an expert in posture and health. His opinion on posture and function is valued as one of the highest levels of expertise in posture.

Dr. Wade has published research in the field of Posture correlating the importance of posture for children in public schools, as well as having written for local and international publications. Dr. Wade has also written several books on the topics of posture, self-development, and co-authored the textbook “Principles of Posturology”.

Clinically Dr. Wade has worked with professional athletes and sports teams in every major sports arena and boasts a total of 7 national championships from 5 different sports teams. Dr. Wade has served as the official Postural Practitioner for the 4 Time National Champions – Parma Panthers. He has become widely known for his ability to help individual athletes and teams perform at their maximum potential. In addition to his clinical work Dr. Wade also trains other health professionals to become postural experts,
and helped develop what is considered the best postural certification program in the world.

 

Discussed In This Episode:

  1. No your UEP   (Unique Expert Position)
  2. Look the Part
    1. Talk their lingo
    2. Be congruent
    3. Hang up sports memorabilia etc.
  3. Start Small
  4. Get a referral
  5. How to get paid
    1. Exchange for service
    2. Publicity
    3. Paid a stipend
    4. Athletes cover payment

 

Tools Discussed In This Episode:

 

Free Gift!: How To Land Your First Sports Team eBook

Certified Posture Expert Free Training

Episode 020 | Posture By Design with Dr. Krista Burns

 

 

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